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Expert services

Advice grounded in financial technology.

Commercial and operational consulting for prop firms: program design and pricing, acquisition strategy, retention, and the decisions that determine whether the model still works at ten times the volume.

Consulting, explainedWatch
How it works

Specialists, on a defined engagement.

Program and pricing

Structure, fees, targets and rules reviewed against your pass rate and payout liability, not against what competitors advertise.

Program and pricing

Structure, fees, targets and rules reviewed against your pass rate and payout liability, not against what competitors advertise.

Acquisition strategy

Which channels are worth budget at your size, and what a realistic cost per funded account looks like.

Retention and lifecycle

What happens after a failed challenge, and how the firms with the best economics handle reactivation.

Payout liability

Modelling what you owe under stress, and what a rule change actually does to that number.

Org and hiring plan

Which roles to hire in which order, benchmarked against firms at the stage you're heading into.

Benchmarked reporting

Your numbers set against anonymised network benchmarks, so a board conversation starts from evidence.

The problem

Most prop firm decisions are made without a comparison.

No benchmark to judge by

With no view of how other firms price and convert, a pass rate or a payout ratio is just a number you hope is fine.

Growth hides the model

Acquisition covers a badly priced program for exactly as long as volume grows, and stops the month it doesn't.

Advice without domain expertise

Generalist consultants hand you a strategy deck where you needed a decision grounded in platform data and market benchmarks.

Where we're useful

What's included

Standard on every firm running on the platform. No add-on tier, no per-seat unlock.

06capabilities
included by default
  • 01Program design and pricing review
  • 02Acquisition and channel strategy
  • 03Retention and reactivation
  • 04Payout policy and liability modelling
  • 05Org design and hiring sequence
  • 06Board-ready reporting and benchmarks
Questions

Questions operators ask

A fixed-scope diagnostic first, usually two to three weeks, then either a defined project or a monthly advisory retainer. We don't open with an open-ended retainer.
No. Consulting is the one service that works entirely independently of the software, and plenty of engagements start well before any platform conversation.
Never attributed. Benchmarks are anonymised and aggregated, which is the same protection that lets us show you where you sit against the market.
Let's talk

Start with a diagnostic.

Two weeks on your numbers, ending in a specific list of what to change and in what order.